TALKERS Magazine Publishes the 2020 Heavy Hundred
Today (7/16), the editors of TALKERS magazine announce the publication of the 2020 edition of the 100 Most Important Radio Talk Show Hosts in America – what has become known over the years as the Heavy Hundred. This year’s Heavy Hundred is compiled by the editors of TALKERS magazine using such factors as: ratings, revenue, courage, effort, impact, longevity, potential, recognition, service, talent, and uniqueness. We acknowledge that it is as much art as science and that the results are arguable. The editors would like to acknowledge that the publication of this year’s list was delayed by the effects of the COVID-19 pandemic on the radio industry. However, it’s also important to note that it is times like these that talk radio personalities have the opportunity to become an even more important part of their listeners’ lives by delivering the information they need and providing the opportunity to hear debate about and take part in discussions concerning the events affecting their lives. Those who do that well are usually rewarded with success. We are proud to publish the 2020 Heavy Hundred in which we salute those hosts our editors believe are serving their listeners and advertisers in way that puts them among the “most important.” See this year’s Heavy Hundred here.
Monday Memo: ‘Mainstream Media’ Redefined.
Monday Memo: ‘Mainstream Media’ Redefined. “For several decades,” consultant Holland Cooke reckons, “the term has been weaponized, first by scrappy fringe voices railing against legacy networks and newspapers; more recently by FOX News Channel and Rush Limbaugh,” which Cooke finds “ironic, since ratings qualify them as ‘mainstream.’” Now, as Spotify pays former “Fear Factor” host and MMA commentator Joe Rogan a reported hundred million dollars to distribute his podcast, The New York Times pronounces him “the new Mainstream Media.” And after a bystander’s smartphone captured the George Floyd killing, Cooke asks, “Are not We The People now ‘Mainstream Media?’” In special segment on his TV show, Cooke and TALKERS publisher Michael Harrison discuss how the publisher/consumer balance of power has shifted, even during the pandemic.
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