BECKY MCCRAY is a small town entrepreneur, with a cattle ranch, a retail liquor store and other businesses in Woods County, Oklahoma. A recognized small business and social media expert, she has spoken internationally to over 100 conferences on small business, rural issues and social media, including SXSW Interactive, BlogWorld Expo, the International Economic Development Council, 140 Characters Conferences, Revitalize Washington, and the Michigan Small Town and Rural Development Conference. She publishes one of the top 20 small business blogs in the world, Small Biz Survival, focused on small town small business and has been featured in Inc., The New York Times, BusinessWeek, and Entrepreneur magazine. In 2011, she was named one of 100 Small Business Influencers, and she is listed as one of the Top 100 Most Powerful Women on Twitter.