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Everyone is trying to crack the code for how to effectively manage and work alongside Millennials.
The world’s largest generation, they will make up 75% of the workforce by 2030. In The Millennial
Whisperer (February 12 th , Morgan James Publishing), 38-year-old ad executive Chris Tuff provides
practical strategies that are real-world tested and research-based in order to engage and retain
Millennial workers. He shows companies how to improve culture and morale while increasing
profitability.
The youngest to make partner at the century-old advertising agency, 22squared, Tuff understands what
makes Millennials tick in the work force and offers ways to bridge gaps in communication between
Millennials and the rest of the workforce. An “out-of-the-box” thinker, Tuff encourages employers to
create an environment that fosters creativity and comfort between employees and managers, including:
Managers following and commenting on employees’ social media
Supporting the entrepreneurial spirit of Millennials and showing approval for–and even offering
advice on–their “side-hustle”
Encouraging employees to pursue passion projects, such as giving them “time off” to volunteer
for a cause that they support
Rather than give a straight-out bonus to employees, instead buy them something personal like
concert tickets to one’s favorite group
Chris is available to speak about the following topics:
How many Millennial myths are inaccurate, leading to misunderstandings and mismanagement
Motivating and incentivizing young workers
Building a corporate culture in which Millennials can thrive
Identifying, training, and empowering leaders to get the most out of Millennials at their
companies
Establishing effective rewards system (at lower costs than existing ones)
Designing career track options that motivate Millennials and keep top performers from leaving



