International Toy Expert Gives Us A SNEAK PEEK AT NY Toy Fair


Reyne Rice, a toy and trend expert and contributor to various publications, will have just returned from Nuremberg where she spoke at the International Toy Fair (the largest toy fair in the world). She’s heading to NY Toy Fair and will give us her perspective on this year’s hottest toys. These are the toys that will be on all the kids’ Christmas lists! Whether your child is into building, cool new ride-ons or just want to host a family game night, she will have some great ideas.

Reyne has over 30 years’ experience in the Toy Industry. She is regularly featured on NBC, CBS, Fox, and ABC News Radio.

Reyne Rice: Toy and games reporter for, Reyne Rice was the Trend Specialist for the Toy Industry Association and is currently co-President for the International Toy Trade Magazine Association (ITTMA). She advises on youth trends in toys, games and entertainment, and speaks at The International Toy Fair in Germany each year. Her articles have appeared in USA Today, The New York Times, The Wall Street Journal, among others and she has been featured on Good Morning America, Fox News, CBS MarketWatch, NBC Nightly News, CBS Early Show